{"id":797,"date":"2021-12-17T11:38:56","date_gmt":"2021-12-17T11:38:56","guid":{"rendered":"http:\/\/www.scandia.ro\/?p=797"},"modified":"2022-06-20T16:06:27","modified_gmt":"2022-06-20T13:06:27","slug":"scandia-food-romania-confirma-achizitia-producatorului-de-mezeluri-agras-continuand-planul-de-expansiune-comunicat","status":"publish","type":"post","link":"https:\/\/scandia.ro\/en\/2021\/12\/17\/scandia-food-romania-confirma-achizitia-producatorului-de-mezeluri-agras-continuand-planul-de-expansiune-comunicat\/","title":{"rendered":"Scandia Food Rom\u00e2nia confirm\u0103 achizi\u021bia produc\u0103torului de mezeluri Agra\u2019s, continu\u00e2nd planul de expansiune comunicat"},"content":{"rendered":"<div class=\"pageContainer\">\n<div class=\"contentWrapper\">\n<div class=\"section-full-2columns float-right\">\n<div id=\"noutati-page0\" class=\"rows-wrapper\">\n<div class=\"row-photo-bg-overlay clearfix\">\n<div class=\"row-text with-background\">\n<div class=\"rowTextWrapper clearfix\">\n<div class=\"sectionRowContainer\">\n<div class=\"content\">\n<p>COMUNICAT DE PRES\u0102<\/p>\n<p><strong><img class=\"size-full wp-image-5304 alignleft\" src=\"https:\/\/scandia.ro\/wp-content\/uploads\/2021\/12\/agras-scandia-1024x683-1.webp\" alt=\"\" width=\"1024\" height=\"683\" srcset=\"https:\/\/scandia.ro\/wp-content\/uploads\/2021\/12\/agras-scandia-1024x683-1.webp 1024w, https:\/\/scandia.ro\/wp-content\/uploads\/2021\/12\/agras-scandia-1024x683-1-300x200.webp 300w, https:\/\/scandia.ro\/wp-content\/uploads\/2021\/12\/agras-scandia-1024x683-1-768x512.webp 768w, https:\/\/scandia.ro\/wp-content\/uploads\/2021\/12\/agras-scandia-1024x683-1-18x12.webp 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Scandia Food, liderul pie\u021bei de conserve din Rom\u00e2nia, confirm\u0103 achizi\u021bia Agra\u2019s Alba Iulia, o companie specializat\u0103 \u00een procesarea c\u0103rnii \u0219i produc\u021bia de preparate pe baz\u0103 din carne. Tranzac\u021bia se al\u0103tur\u0103 planului de expansiune comunicat de c\u0103tre reprezentan\u021bii companiei.<\/strong><\/p>\n<p>Preluarea Agra\u2019s de c\u0103tre Scandia Food aduce o extindere a portofoliului de produse dar \u0219i a capacit\u0103\u021bilor de produc\u021bie \u0219i procesare a c\u0103rnii la nivel de grup, extinz\u00e2nd astfel capabilit\u0103\u021bile \u00een categoria de mezeluri.<\/p>\n<p>Compania Agra\u2019s proceseaz\u0103 lunar aproximativ 200 de tone de carne, \u00een fabrica din localitatea Oarda, jude\u021bul Alba, iar produsele sunt comercializate at\u00e2t prin re\u021beaua proprie de magazine, c\u00e2t \u0219i \u00een afara acestora, \u00een diferite zone ale \u021b\u0103rii dar \u0219i la export, \u00een \u021b\u0103ri precum Italia sau Cipru.<\/p>\n<p><em>\u201d\u00cen Rom\u00e2nia, Scandia Food este un reputat lider \u00een categoria de conserve \u0219i un juc\u0103tor cu tradi\u021bie \u00een pia\u021ba de produse alimentare. Aceast\u0103 achizi\u021bie ne permite s\u0103 ne ducem mai departe strategia de dezvoltare prin achizi\u021bia unor juc\u0103tori cu notorietate din sectorul alimentar, pentru atragerea de noi volume \u0219i de a beneficia de sinergii care deriv\u0103 din acestea. Totodat\u0103, aceast\u0103 tranzac\u021bie sus\u021bine strategia companiei de migrare din zona de produc\u0103tor de conserve c\u0103tre o companie de food<\/em><em>\u201d<\/em><em>,\u00a0<\/em>a declarat Andrei Ursulescu, Director General \u0219i Administrator Scandia Food.<\/p>\n<p>Compania Agra\u2019s de\u021bine \u00een acest moment o fabric\u0103 \u00een localitatea Oarda, jude\u021bul Alba, precum \u0219i 9 magazine proprii. Fabrica are o capacitate de produc\u021bie de 4500 de tone anual \u0219i aproximativ 300 de angaja\u021bi.<\/p>\n<p><em>\u201eProiectul a fost o dorin\u021b\u0103 comun\u0103 care a avut la baz\u0103 sinergiile existente, experien\u021ba \u0219i profesionalismul ambelor echipe care vor ajuta la valorizarea oportunit\u0103\u021bilor existente \u0219i contribui totodat\u0103 la dezvoltarea produc\u021biei \u0219i portofoliului de mezeluri<\/em>\u201d, au declarat Dan S\u0103rm\u0103\u0219an \u0219i Ligia Sanda St\u00eencel, fondatorii Agra\u2019s.<\/p>\n<p>Scandia Food va fi implicat\u0103 \u00een deciziile \u0219i procesul de management al companiei al\u0103turi de echipa de management existent\u0103 \u00een cadrul companiei Agra\u2019s, asigur\u00e2nd astfel partenerii de garantarea standardelor de calitate de cel mai \u00eenalt prestigiu, a\u0219a cum a fost \u0219i p\u00e2n\u0103 acum.<\/p>\n<p>\u00cen procesul de negociere \u0219i finalizare a tranzac\u021biei \u00eencheiate, Scandia Food a fost asistat\u0103 de c\u0103tre KPMG Rom\u00e2nia pentru zona de due-dilligence legal \u0219i fiscal, casa de avocatur\u0103 Aron Dinu &amp; Asocia\u021bii, cu sprijinul avoca\u021bilor Rare\u0219 Dinu \u0219i Alexandra Tudorache pentru due-dilligence legal \u0219i perfectarea documentelor de tranzac\u021bie, Dan Weiler \u00een calitate de consultant al tranzac\u021biei, firma de consultan\u021b\u0103 strategic\u0103 Roland Berger Strategy Consultants pentru due-dillgence-ul opera\u021bional, precum \u0219i de c\u0103tre consultan\u021bii de la A.T. Kearney, care s-au ocupat de integrarea achizi\u021biei \u00een structura Scandia Food. \u201e<em>To\u021bi partenerii care ne-au asistat \u00een cadrul acestei tranzac\u021bii au dat dovad\u0103 de o deosebit\u0103 implicare \u0219i vitez\u0103 de reac\u021bie \u0219i ne-au sprijinit pe parcursul \u00eentregului proces,\u201d\u00a0<\/em>a declarat Andrei Ursulescu, Director General \u0219i Administrator Scandia Food.<\/p>\n<p><strong><u>Despre Scandia Food:<\/u><\/strong><\/p>\n<p>Scandia Food, lider pe pia\u021ba conservelor din Rom\u00e2nia, este o companie autohton\u0103 prezent\u0103 cu o varietate larg\u0103 de produse alimentare, de\u021bin\u0103toare a \u0219ase capacit\u0103\u021bi de produc\u021bie \u0219i peste 1000 de angaja\u021bi. M\u0103rcile de\u021binute de companie sunt Scandia Sibiu, Bucegi, Sadu, Lotka, N\u0103vodul Plin, Tapas, Rotina, Roua, Sunset Nuts,Yummy Snacks. Compania este prezent\u0103 \u00een categoriile de conserve pe baz\u0103 din carne, conserve de pe\u0219te, conserve pe baz\u0103 de legume, zacusc\u0103, mur\u0103turi dar \u0219i snack-uri s\u0103rate, dulciuri. \u00cen 2021 Scandia \u0219i-a materializat ambi\u021biile de cre\u0219tere intr\u00e2nd \u00een pia\u021ba produselor congelate, extinz\u00e2ndu-\u0219i astfel know-how-ul \u00een produc\u021bia \u0219i distribu\u021bia de produse congelate sub brandurile Scandia Sibiu, Sibiu \u0219i Roua.<\/p>\n<p><strong><u>Despre Agra\u2019s:<\/u><\/strong><\/p>\n<p>Agra\u2019s este un business rom\u00e2nesc specializat \u00een procesarea c\u0103rnii, av\u00e2nd o produc\u021bie diversificat\u0103 \u0219i bine structurat\u0103, cu peste 80 de produse individuale, de la produse crud-uscate, preparate prin combinarea metodelor tradi\u021bionale, cu tehnologii de produc\u021bie de specialitate, la produse procesate, fierte \u0219i afumate, preparate la cele mai \u00eenalte standarde de calitate \u0219i siguran\u021b\u0103 alimentar\u0103. \u00cen anul 2010 compania a intrat pe pia\u021ba de retail prin lansarea re\u021belei de magazine proprii Agra\u2019s.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"footer\">\n<div class=\"container clearfix\">\n<div class=\"socialIcons\"><\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>COMUNICAT DE PRES\u0102 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&#8230;<\/p>","protected":false},"author":7,"featured_media":3724,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-797","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nou"},"menu_order":0,"_links":{"self":[{"href":"https:\/\/scandia.ro\/en\/wp-json\/wp\/v2\/posts\/797","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scandia.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scandia.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/scandia.ro\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/scandia.ro\/en\/wp-json\/wp\/v2\/comments?post=797"}],"version-history":[{"count":0,"href":"https:\/\/scandia.ro\/en\/wp-json\/wp\/v2\/posts\/797\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scandia.ro\/en\/wp-json\/wp\/v2\/media\/3724"}],"wp:attachment":[{"href":"https:\/\/scandia.ro\/en\/wp-json\/wp\/v2\/media?parent=797"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scandia.ro\/en\/wp-json\/wp\/v2\/categories?post=797"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scandia.ro\/en\/wp-json\/wp\/v2\/tags?post=797"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}